Ralph Paniagua, Jr.

Mr. Ralph Paniagua Jr., founded Atlantino LLC.  in 1990 to offer Corporate Clients alternative methods in reaching the U.S. Latino Urban community.

Atlantino has been a pioneer in the Publishing, Latino Sports, Entertainment, Digital and Activation space. Atlantino is sought out by many leading Corporate sponsors and media companies in their quest to successfully target Latino / Urban demos utilizing traditional and alternative methods.

Atlantino is credited with producing 360 Degree Sports and

Entertainment programs that provide:

• Branding 

• Community Outreach

• Retail Promotions 

• Quality Digital Impressions

In 1992, Atlantino introduced the first spanish and english bi-lingual publication in the country, VIVA, New York's Magazine distributed each month in the NY Daily News.

In 2016, Ralph Paniagua launched VIVA Spectrum Digital Platform with over 6 Million Display Impressions and 18 Million Video Impressions. 

In 1992, Atlantino launched LatinoBaseball.com and in 1994 LatinoBoxing.com. 

From these Media Platforms, Atlantino expanded its sports and entertainment portfolio by creating and implementing special events that included: 

• Hispanic Achievement Awards 

• Hispanic Heritage Day @ the Ballpark 

• Caribbean World Series Broadcast  on FOX TV and Fox en Espanol

• Dominican League Broadcast (FOX TV)

• Nights of Latino Boxing Champions 

• Boxeo Caliente TV Broadcast (ESPND)

• Baseball & Boxing Celebrity Appearances

• Tropical Music Festival (NY/MIA/LAX/NJ/LA)

• Puerto Rican Day Parade Special Programs

• Dominican National Events

• World Domino Tournaments (NY/LV/MIA)

• Estilo Caribe Fashion (NY/MIA/LA)

• Atlantino secured the rights to La Copa Libertadores Soccer Tournament.

Since 1990, Atlantino has produced over 400 Live concerts providing Free quality entertainment to hundreds of thousands of Inner-city Latinos. 

These programs were strengthened for the Corporate sponsors with Digital campaigns that guaranteed millions of exposures for the sponsorships

• Today Atlantino serves Corporations and Governments guidance in reaching this thriving Latino community.